Aol shutting down TUAW

Aol shutting down TUAW

606 Words / 3 Minutes

Well that was unexpected, Aol shutting down TUAW.

The Unofficial Apple Weblog is a part of Weblogs, Inc, a company that was purchased in October 2005 by Aol for $25 million. Founded in 2004, TUAW Covers Apple news, tips, reviews and analysis, and its closing its doors on Feb 2.

Aol is laying people and sites off as a part of it’s “reorganization plans”, another site that is also effected with this is Joystiq and Aol is merging it and TUAW with their sister site Engadget.

Aol also own a lot of popular news site, such as The Huffington Post, TechCrunch, and Engadget.

Here’s what other sites are saying about this:

Micah Singleton / The Verge:

 AOL decided against selling TUAW, leaving open the possibility it could resurrect the site in the future. But for now, a team of writers and editors are out of jobs.

Ingrid Lunden / TechCrunch:

 In Q3, AOL made $454.5 million from advertising revenues (combining AOL properties display, AOL properties search and third-party platform), which worked out to about 73% of all of its $626.8 million in revenues for the quarter. But if you look at the company’s profit, it is currently driven not by its advertising business but by its subscriptions revenues (eg its legacy dial-up business and other paid services).

Seth Weintraub9to5mac:

 I’ve heard separately that pageviews were in a slow downward spiral over the past few years and the site became too small to justify being a separate unit against slowing ad revenue for AOL.  In any case, it is always sad to see some good Apple writers out of a gig.

And here’s some tweets regarding this big news:

P.S. Take a look the TechCrunch’s url, I think it describe what Aol is doing the best.